A.J. Drexler

Principal / Director, Strategy & Planning

That image in Big Picture's logo—Galileo peering through the telescope, studying the universe—is symbolic of A.J.'s approach to clients: she thrives on the intellectual challenge of truly understanding each client's business. From studying your market environment and conducting necessary research with your target audiences to evaluating your individual business goals, A.J. seeks the truth—and the competitive insights that will help guide your business to its new position in the universe.

A 1984 graduate of Boston College, and member of the Order of the Cross and Crown, A.J. has 20-plus years of experience in strategic marketing, advertising and media plan development. Her experience in healthcare marketing covers this spectrum for clients ranging from individual physician practices to major health systems and national insurance providers. She also has worked on consumer accounts for clients as varied as McDonald's Restaurants, Larrimor's upscale men's and women's clothing, Leslie Sansone In-Home Walking and Space-to-Go mobile self-storage. Her business-to-business background includes small, regional firms, like Letterle & Associates environmental advisors, and a global giant in Westinghouse Environmental.

An avid skier and lover of the outdoors, A.J. serves on the Board of Management for the Deer Valley YMCA Camp, where she's camped with her family for more than 15 years.

AJ Drexler Photo